Maruti Suzuki’s showcase at Auto Expo’23 is in line with the company’s vision to offer futuristic, technology-driven products and services for customers, the company said.
The major highlight will be the Grand SUV amphitheatre that will exhibit on an elevated section a range of SUVs and UVs by Maruti Suzuki.
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki, said, “Auto Expo’23 is yet another opportunity for us to showcase our commitment towards the future of mobility through our range of sustainable & technology driven products. Our showcases at Auto Expo’23 will highlight Maruti Suzuki’s commitment towards cleaner, greener, sustainable and carbon neutral offerings for tomorrow. We are confident that our range of all-new SUVs, futuristic Concept EV, Hybrid, flex-fuel prototype and products will capture the imagination of enthusiasts.”
Apart from its range of new SUVs, the company will have on display a flex fuel prototype of small car WagonR and its customised range of existing products like Grand Vitara, XL6, Ciaz, Ertiga, Brezza, Baleno, and Swift, among others.
Spread across 4,118 m2 at Hall No. 9, the Maruti Suzuki pavilion will be divided into four zones: Sustainability Zone, Technology Zone, Innovation Zone and Adventure Zone.
Visitors can enjoy curated engagement activities like ‘Sustainability Tree’ in the Sustainability Zone where people can post & support sustainable initiatives. The Technology Zone meanwhile will engage tech savvy visitors with immersive experience on futuristic technologies like ADAS, V2X, cutting-edge powertrains like Intelligent Electric Hybrid using technologies like Robotic Touchscreen Arm and Virtual Reality.
The Innovation Zone will engage with Varun Dhawan fans as they will be able to strike a pose with the superstar’s 3D character for a unique photo opportunity. Meanwhile, the specially curated Adventure Zone will have a ‘Rock Wall Climbing Activity’ to engage adventure enthusiasts while also showcasing customized AllGRIP vehicles.
The country’s biennial auto expo is being held after a gap of these years this season with organisers postponing the event in 2022 on account of the pandemic. The motor show will be open to the public between Jan 13-18, 2023 at the India Expo Mart, Greater Noida.